A shopper was shocked when she read the label in a bargain £10 summer dress she’d bought from a high-street fashion chain - because it read: "Forced to work exhausting hours".
Mum Rebecca Gallagher, 25, spotted the handmade label sewn into the multi-coloured top from discount store Primark.
And she has vowed never to wear it again - because of the fear it was made by a tired worker toiling in a foreign sweatshop.
Rebecca said: "I was amazed when I checked for the washing instructions and spotted this label.
"It was stitched by hand to say ‘Forced to work exhausting hours’ and sewn in with the other normal labels.
"To be honest I've never really thought much about how the clothes are made.
"But this really made me think about how we get our cheap fashion.
"I dread to think that my summer top may be made by some exhausted person toiling away for hours in some sweatshop abroad."
Rebecca - mum to a three-year-old daughter - snapped up the bright top from her local Primark store in Swansea, South Wales.
The label reading "Forced to work exhausting hours" was stitched into the other labels which give Primark’s addresses in Spain and Ireland along with washing instructions.
Rebecca said: "I've got no idea who put it there but it really took the wind out of my sails.
"It makes me think that it was a cry for help - to let us people in Britain know what is going on.
"I even rung Primark to ask them about it. But I was put on hold for 15 minutes before being cut off.
"I would dread to think that this might involve child labour and people's terrible working conditions.
"You hear all sorts of stories about people working in sweatshops abroad – it made me feel so guilty that I can never wear that dress again."
Her partner Gareth Kershaw, 29, said: "We all like a bargain but this really makes you think about the people making your clothes - and how hard they are working so you can have cheap fashion."
A Primark spokesperson said there have been "no other incidents of this kind" relating to this dress.
He said: "We would be grateful if the customer would give us the dress, so we can investigate how the additional label became attached and whether there are issues which need to be looked into."
Photo credit: Wales News