Watch augmented reality help with the weekly shop

The tool was developed by London entrepreneur Andrew Hart.

Press Association
Last updated: 9 April 2018 - 10.02am

Augmented reality is not just for using Snapchat filters and catching Pokemon, it can also be used to help you with your grocery shopping.

If this demo is anything to go by.

[Read more: Augmented reality, mixed reality and virtual reality: What are they?]

The video, shared by Andrew Hart from London, shows the new tool his company Dent Reality been working on.

And it involves an AR interface that allows shoppers to see real-time information – such as description, price and location of the products – as they move around a store.

The demo was created using an open-source library created by Mr Hart called ARKit+CoreLocation, which made location-based AR possible on iOS.

He said: “It became the most popular ARKit project on GitHub. The AR navigation demo and other demos at the time were a part of that.”

Mr Hart says the technology will be available to retailers in the next few months, who will then be able to roll it out into their apps after that.

He believes retail and indoor spaces are places that allow AR technology to shine as it gives “people more context about the world around them”.

Mr Hart said: “So what we’re developing now is an end-to-end tool, where retailers can manage everything from a web app, download the native iOS and Android SDKs to their app, and get this great AR experience that can surface product information, guide visitors around, and display other relevant spatial information.”

[Read more: Lego playsets get augmented reality]

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